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Accell Group Premieres Digital Platform in UK with Haibike

HEERENVEEN, the Netherlands – This year will be decisive for Accell Group’s ‘three pillar omni-channel strategy’. According to Accel Group CEO Ton Anbeek (see photo): “This strategy will be kicked off soon in the UK with the premiere of It’s the first brand website with ecommerce functionalities based on a new digital platform that will go live in the first half of this year.”...

Rossignol Group Restructures Time Sport

SAINT-JEAN-DE-MOIRANS, France – Rossignol Group SA, the French outdoor company, announces the restructuring of Time Sport, the premium road bike brand bought by the group in February 2016. The management has decided to cut jobs and to relocate production....

Decathlon Opens 1st USA SuperStore

EMERYVILLE, USA – With the earlier this month opening of its first SuperStore, Decathlon is again trying to gain a foothold on the North American market. The SuperStore located in the East Bay Bridge shopping center in Emeryville, California comes after the French sports retail giant opened a ‘lab store’ in San Francisco last year. This was combined with a U.S. e-commerce site....

Wiggle-CRC Joins Bicycle Association of Great Britain

CAMBRIDGE, UK – Major online retailer Wiggle-Chain Reaction Cycles has confirmed that it will be joining the Bicycle Association of Great Britain – BAGB’s leadership group and participating in the BAGB’s new market data service which Bike Europe have reported on recently....

New sales director to help Thun face its next century

Just as the company celebrates its 100th anniversary, Fritz G. Baumgarten has joined the Thun management team in a dual role: as Director of Sales at Thun Germany and as Executive Director at Thun Tianjin...

Amer Sports Sells Mavic to U.S. Private Equity Firm

HELSINKI, Finland – After announcing its intention to sell its bicycle business as part of its group portfolio, stock-listed Amer Sports Oyj has now entered into an exclusive agreement with global private equity firm Regent, LP to sell Mavic S.A.S. The purchase price is not disclosed. Amer Sports second bicycle component brand Enve is not included in the sale....